Word: dataquest
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Still, new firms continue to flock to the field. "There are 375 to 400 companies manufacturing or marketing personal computers," says Ken Lim, an analyst at Dataquest, a consulting firm. "That's 300 to 350 more than anyone needs." Though sales of personal computers are slumping, they remain much healthier than those of mainframe machines...
...slowdown in computer sales has been most devastating for the semiconductor industry. When the market was strong, computer firms were all wildly optimistic in placing their microchip orders. Says Ken McKenzie, an associate director of the Dataquest research firm in Sunnyvale, Calif.: "Every company that produced a clone of the IBM Personal Computer expected to get 22% of the market, and there were 60 of those companies." When computer makers realized that their sales would not come close to expectations, they started canceling chip orders, leaving the semiconductor companies to sit on mountains of inventories. The glut of chips drove...
...electronic brains like HAL in 2001: A Space Odyssey, but still a primitive art in the real world. Computers are not yet discerning enough to cope with the ambiguities of spoken language or with a wide range of accents and tonal qualities. Making sense out of human discourse, says Dataquest Analyst Kenneth Lim, "is quite possibly the most difficult thing for a computer to do, other than actually thinking...
...planes, buses, restaurants, at the track and on the campaign trail. Portable computers have shrunk in three years from the size of sewing machines to no bigger than a TV dinner, and in some circles they have become as ubiquitous as wristwatch calculators, headphone stereos and beepers. According to Dataquest, a California research firm, Americans this year will pay $400 to $3,000 each for some 470,000 lap-size computers, up from 10,000 two years ago. Within four years, says Dataquest, sales of portables will be growing faster than those of their desktop big brothers...
...followed it up with nine other models. But the products were aimed primarily at engineers, and since they were produced by five separate HP divisions, they ran different software, used three different keyboards, and were marketed in an uncoordinated manner. Result: they sold poorly. In 1983, according to Dataquest, a San Jose, Calif, research firm, Hewlett-Packard had 2.5% of the $4.7 billion market for personal computers...