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Good news from UPS may also be good news for Main Street. The Atlanta-based UPS and its main rival, FedEx, are in some ways economic bellwethers. The 15.1 million packages that UPS handles every day translate into about 6% of the U.S.'s gross domestic product and 2% of the world's. Consider too that the shipping giants may actually be lagging indicators. "In downturns, companies let inventories deplete before they restock," Becker says. "That means demand--and the economy overall--must go up significantly before UPS's business improves...
...also data, and in all its decisions, UPS has used the latter to make delivering the former more efficient. Since the late 1980s, the carrier has invested billions in technology to perfect the art of tracking shipments. Data now decides everything from the number of drivers needed each day to the exact routes their trucks should travel. "This traditionally is a company of engineers obsessed with detail," says Doug Caldwell, a principal at ParcelResearch.com based in Portland, Ore. "And all of those hundreds of little things add up to impressive advantages in efficiency, in cost and in keeping service levels...
...rarely play into their 40s, and most are long past their record-breaking age at 35. But the Little Master, as his fans know him, is as bright at twilight as he was at noon: he's ratcheted up a string of recent big scores in both the five-day "Test" and one-day versions of the sport, giving a new generation of bowlers the privilege of a Tendulkar thrashing...
...indicated when he plans to sign off, and on current form it's a certainty he will break many more batting records; this year alone, he could become the first man to get 50 Test hundreds (he's on 47), and 50 one-day hundreds (he has 46). He's already scored more runs in both forms than anybody else...
...runners can now do the mile in less than 4 min. It won't be long before other batsmen reach and exceed the 200-run mark; there are at least a half-dozen in the modern game who have both the power and stamina to pull it off any day of the week. But history will never forget the Bannisters and Tendulkars for proving that the only barriers are in our minds...