Word: dealership
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Dates: during 1970-1979
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Automobile sales and housing are in bitter straits. "We are losing our shirts," laments the manager of one large car dealership. Auto sales are off by anywhere from 30% to 50%, and more than a dozen dealerships have gone under in recent months. Where one agency had ordered 400 new cars by this time in 1969, it now orders 115. A newspaper campaign comes complete with $400 discount coupons for a new car. It brings a limp reply. A brand-new 1970 Barracuda, which would normally sell for $3,000, goes on special sale at a mere...
...enter in and do a business and have a chance of serving our customers. We have an obligation: we cannot take somebody into a dealership who cannot serve our customers, who would not have thefacilities, who would not be able to service our products. So the determination of a number of dealers by any racial criterion is not a numerical consideration...