Word: dearborn
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Dates: during 2000-2009
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...just as it took anticommunist Richard Nixon to open the door to China, and hip-hop mogul Russell Simmons to denounce misogyny in rap, so Dingell, Democrat from Dearborn and friend of factories, may be the insider able to drive change. At 80, restored to his wide-ranging dominion over the House Committee on Energy and Commerce, "John Dingell is one of the few people with the capacity to manage complex pieces of legislation where there are high stakes," says former House colleague Philip Sharp...
...surprisingly, some companies talk a green game but don't really play one. Ford Motor Co. made a big show of performing a $2 billion environmental overhaul of its River Rouge factory in Dearborn, Mich., but still turns out SUVs like the elephantine Expedition, which gets a puny 14 m.p.g. in city driving. Toyota, famous for its hybrid Prius, has nonetheless joined the U.S. Big Three in lobbying Washington against stricter fuel standards...
Depth over breadth and the ability to leap across disciplines are exactly what teachers aim for at the Henry Ford Academy, a public charter school in Dearborn, Mich. This fall, 10th-graders in Charles Dershimer's science class began a project that combines concepts from earth science, chemistry, business and design. After reading about Nike's efforts to develop a more environmentally friendly sneaker, students had to choose a consumer product, analyze and explain its environmental impact and then develop a plan for re-engineering it to reduce pollution costs without sacrificing its commercial appeal. Says Dershimer...
...bounced back under Dieter Zetsche, who emphasized distinctive design and management discipline. Now he's a TV star. And Nissan was nearly bankrupt when Renault's Carlos Ghosn flew in and orchestrated a stunning turnaround (he declined overtures from outgoing CEO Bill Ford to try the same trick in Dearborn). Central to both revivals, however, is something Ford has too often forgotten: it's all about the car, stupid. "No automotive turnaround has been successful without a steady flow of strong products," notes General Motors chief Rick Wagoner, who is also attempting a product revival, with mixed results...
...blame all of Ford's woes on mishaps in Dearborn. Soaring gas prices are killing two of Ford's strongest segments: pickup trucks and SUVs. And like GM, Ford pays crippling "legacy" costs for retiree benefits. David Cole, head of the Center for Automotive Research, estimates that Ford's disadvantage against foreign automakers amounts to an average of $2,500 a vehicle--money that could otherwise go into features like armrests in base models, keeping Ford competitive. "When you're constrained by that level of difference," he says, "it compromises your ability to do things...