Word: dearborn
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...million worth of Ford-built tractors (and implements manufactured by 105 subcontractors), and in 1946 alone netted $4.3 million. It was young Henry Ford II who decided that his grandfather had got the short end of the Ferguson bargain. He canceled the deal, and set up his own Dearborn Motors Corp. to make and sell tractors and implements (TIME, July 21). When the new Ford tractors came out, automen thought they looked much like Ferguson...
Gold-Plated Greetings. As a publicity stunt, Bendix Home Appliances, Inc. sent a gold-and-silver-plated duplicate of its one-millionth production unit to the Vatican as a present for Pope Pius XII. The Edison Institute at Dearborn, Mich. fared even better; it got the actual model-entirely goldplated...
...more to make than Ferguson paid for them. So Breech ended the contract, as of June 30. Ernie Breech also had a personal interest in tractors. Henry II had lured high-priced men like Breech into the company by giving them stock in a new farm-equipment company, the Dearborn Motors Corp. Thus the personal fortunes of the top Ford officials depended on Ford's ability to make and sell a tractor of its own. Cut off by Ford, Harry Ferguson had managed to set up a manufacturing arrangement in England with Standard Motor...
Start a Squabble? Last week the stock was still unfloated, the plant still idle. Worse, many of his dealers had deserted to Dearborn Motors. They would find their new product, retailing at $1,095 f.o.b. Detroit, familiar. At the party on Dearborn Motors' experimental farm - purchased last year from Henry II-those who saw the new tractor thought it looked so much like the Ford-Ferguson machine that many predicted a patent squabble...
...neither Young Henry nor Dearborn's President Frank Pierce seemed worried. Said Pierce: "We are geared to produce 100,000 tractors a year...