Word: dears
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Dates: during 1950-1959
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...maximum enjoyment, the theory goes, the viewer alone or in small groups must get the feeling that he is in a crowd and free to join its merriment. A few sponsors have scoffed at the use of canned laughter, but the counterfeiters have had the last laugh. When Dear Phoebe jettisoned its laughter on the sponsor's orders two seasons ago, its ratings fell in the silence. Just to make sure, the advertising agency tried an experiment with the show in two cities: one station showed it with laughter and another without. The laugh-packed version ran 25% higher...
...Dear, I believe you won't laugh...
...Dear TIME-Reader...
Once upon a time, in a far away land, there lived a dear little emperor and his cosy family. They were all murdered. But a rumor soon spread: one of the dear little daughters hadn't died. Her name, they whisper, is Anastasia...
...Dear TIME:Reader: As President Ramon Magsaysay paid a whirlwind visit to the Philippine province of Tarlac last week (see "Smiles in the Barrios" in FOREIGN NEWS), Correspondent James Bell, TIME'S new Hong Kong bureau chief, followed him in and out of a dust-coated Chrysler at each town and village. Alternately mauled, hugged, or decked in flowers by cheering crowds, Bell looked about him with more than a reporter's normal curiosity. Kansas-born, he had spent his formative years and attended high school (Brent School, class of '36) in the islands, where his father...