Word: deckers
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Dates: during 1980-1989
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...closets, is a veritable symbol of drudgery. But now there is a little vac hanging on the wall, designed just to clean up the spilled potting soil and the scattered cat litter. It is the Dustbuster, and its phenomenal success is dramatically changing the fortunes of its maker, Black & Decker...
Dustbusters were introduced in 1979, but sales got a charge in the past few months from a $3 million advertising campaign. With about 10 million Dustbusters sold, the product's success led rivals to introduce competing models. Black & Decker fought back by filing patent-infringement suits against more than a dozen competitors...
...Black & Decker, founded in 1910, has long experience with battery-powered tools. Astronauts carried its portable drills to the moon. In the mid-1970s the company introduced a power handle with drill, flashlight, hedge-trimmer and vacuum attachments. The product failed, though, because consumers often forgot to recharge the batteries. But when the handle was joined permanently to the vacuum alone, a success was born...
SOREST LOSER. Olympian Mary Decker falling down and not letting up on Zola Budd...
...Coop last holiday season hired a double-decker bus to shuttle people from other parts of Cambridge to its Square location because store officials feared subway construction was creating traffic and general image problems that were keeping shoppers away. The store will not need to hire the bus this year...