Word: deemer
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That, at least, is the image of Harvard's Let's Go writers that Berkeley is trying to establish, according to Pete Deemer, publishing director of the 1993 Let's Go series. Deemer says that Andrew R. Barbour, executive editor of the Berkeley Guide series and an editor at Fodor's, would like the public to believe that Let's Go is run "by a bunch of snobby Harvard bluebloods...
Once readers get beyond stereotypes, however, both Deemer and Barbour are confident that their guides will be successful. Barbour says that the Berkeley Guides will present "fresh, contemporary copy" to travelers who are trying to avoid the "layering effect" of Let's Go Guides...
...that "porridge" is actually better than what Berkeley will be serving, Deemer says...
...think Andrew Barbour may call it `fresh.' We call it `subjective,'" says Deemer. Let's Go guides are "well-rounded" books, he says, since the average book is compiled from the travel experiences of 10 to 15 different researchers. Each chapter of a travel guide, he explains, ought to offer information, not "one person's very subjective experience...
...like the idea of having a new competitor that we can trounce," says Deemer. "That's the biggest thrill...