Word: def
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Russell Simmons revolutionized both rap music and hip-hop fashion by growing them from marginal street fads to mainstream must-haves, starting with the record label he co-founded (Def Jam) and his clothing line (Phat Farm). Now 50 and pretty much retired from both worlds, hip-hop's original businessman is focused on charities and empowerment causes. Simmons spoke with Time.com about his politics, his recent book Do You!: 12 Laws to Access the Power in You to Achieve Happiness and Success, his fortune and his little princesses...
...energy drink business. Recently I just saw that Crunk drink is real hot and they're making a lot of money. The only thing I ever quit that I had invested a lot in and I could've made a lot of money at [was] the energy drink Def Con 3. It was supposed to be a healthy drink and all and I let go of it; there were too many things going on. I wish I hadn't quit, but if I hadn't, I probably wouldn't have done other stuff. Everything is in perfect order, really...
...abroad (#72) - and I have big plans to raise my children multilingual (#78). I love my gay friends and wish I had more (#88), and I have a thing for NPR (#44), Asian fusion food (#45), The Wire (#85) and Patagonia fleeces (#87). I appreciate microbreweries (#23) and Mos Def (#69). And I have two last names...
...million deal certain to rock what remains of the record industry, Jay-Z has announced plans to depart Def Jam records and give the totality of his creative output - from songs to touring revenue to un-hatched entrepreneurial ideas - to concert promotion behemoth Live Nation. As Jay-Z told the New York Times, which broke the story on its website last night, "I've turned into the Rolling Stones...
...year touring and merchandising partnership earlier this week. Still, luring Jay-Z is a major coup for the publicly traded Live Nation. He is not only one of the world's top-selling rappers and concert draws, he's a former record company president. "If the [ex] president of Def Jam decides it's time to get off the sinking ship," says a producer who has worked for Jay-Z, "everyone else is going to start figuring out how to follow...