Word: deibel
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Dates: during 1950-1959
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...Garry Moore Show (weekdays, 10 a.m., CBS-TV) one day last fortnight, crew-cut Master of Ceremonies Moore decided to brighten the day of a vacationing housewife in his studio audience. Mrs. Margaret Deibel, 26, had come to Manhattan with her appliance-salesman husband from their home in Mount Pleasant, Mich. (pop. 11,000). "Are you rich?" Moore asked Mrs. Deibel. No, said she, but not poor either. "Just for laughs," as he later explained, Moore suggested to his estimated 3,000,000 televiewers that they each send Mrs. Deibel a nickel. That was all there...
...time Margaret Deibel got home to her children (Danny, 2½, Mary Louise, six months) two days later, her living room was jampacked with friends, lawyers, casual well-wishers and the local police chief. The chief had earlier lugged many mail sacks, the first wave of her coinucopia, to the jail for safekeeping. In the city hall basement last week Mrs. Deibel, with the help of a volunteer corps of accountants, Kiwanis, American Legion and Lions members, sat dazedly opening envelopes and untaping or unwrapping her mounting pile of coins. At last count, her take was some 130,000 contributions...
...this crazy!" cried she. "It's just the craziest thing that ever happened to me." And things promised to get crazier yet. At week's end Mrs. Deibel was told to brace herself for a new surge of silver, touched off by the kinescope of Moore's show when it was telecast in cities which had not received the live program...
...Chicago, Deibel's first stop was at Chenoa, Ill. at Steve's Cafe. "Best steaks on Route 66," he claims, with the truck driver's air of finality about such matters. There he had time for his meal, no time for trivial talk. A short distance behind him rolled another Consolidated truck, with a "straight load"-goods without such a demanding time schedule. If #684 were to break down, they would switch trailers and the other driver would haul TIME to St. Louis. It hasn't happened...
While Driver Deibel was on the road, 127 other trucks were hauling other newsstand copies of the U.S. Edition. More than half, however, of the total newsstand supply were delivered by Railway Express, frequently using crack passenger trains. Meanwhile, a few thousand newsstand copies were being flown to posts in Canada and Alaska and pilots were flying copies of the Latin American, Atlantic or Pacific Editions to six continents and over five seas to all the far-flung places where TIME is read...