Word: del
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Dates: during 2000-2009
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Soon after buying Brooks Brothers in late 2001, Claudio Del Vecchio took a trip to the warehouse that keeps the company's archives. When a business has been around since 1818, you wind up with a lot of history?especially when you're talking about the retailer that sold Abraham Lincoln the overcoat he wore to Ford's Theatre, F.D.R. the cape he donned at Yalta, Fred Astaire the neckties he used as belts and generations of men the suits they wore to their first jobs on Wall Street...
...been years since a Brooks executive had looked at the old catalogs, swatches, advertisements and letters kept in the archives. Modern fashion, it seemed, demanded modern notions. Yet in that repository of the old and classic, Del Vecchio first saw a clear vision of his new company's future. "It was a revelation," he recalls, "a real inspiration. Yes, we're not in 1940 anymore, but this sort of lifestyle still exists today...
...Del Vecchio, 50, a soft-spoken Italian, has been working ever since to prove that not only does that dress-for-dinner lifestyle still exist, but selling clothes to match it is profitable. During the 1990s, as part of the British retailer Marks & Spencer, Brooks Brothers embraced the business-casual look and moved toward the Banana Republic slice of the retail spectrum, even producing its own line of jeans. As CEO and chairman, Del Vecchio has yanked the company back to its higher-brow heritage by rolling out new cuts of suits, reinvigorating the made-to-order and tailor shops...
...they're called there, "the frozen Chosen.") Chabon is still a literary novelist, but he's having a hot, star-crossed flirtation with the "popular" genres. He riffs on them, toys with them, steals their best tricks, passes them notes in class, etc. In Gentlemen of the Road (Del Rey; 204 pages)--which appears a scant, almost show-offy six months after Policemen's Union--he achieves something like consummation. He goes...
...it’s scarier than any “Final Destination” incarnation to come your way. The flick’s visual tricks aim to make you feel like you’re on as much mescaline as the characters played by Johnny Depp and Benicio del Toro. After being subjected to two hours of director Terry Gilliam’s headache-inducing antics though, you may wish that you had actually popped a few tabs yourself. For legal reasons, The Crimson cannot officially condone recreational drug use. We can, however, publish an absurd drinking game meant...