Word: delle
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Since founding Dell Computer in his Texas dorm room in 1984, Michael Dell has steadily, inexorably grown his company into the largest PC manufacturer in the world. The firm, based in Austin, Texas, has overtaken the box business's best-known makers-IBM, Compaq, Hewlett-Packard among them-by executing its unorthodox, build-to-order manufacturing formula. Dell Computer isn't known for product innovation. It wins by being efficient, relentlessly so. In the competitive and increasingly commoditized computer industry, Dell's cherub-faced founder and CEO may be the closest thing there is to an irresistible force...
...public merger debate are larger than life, and the whole of Silicon Valley is riveted by the story. Which, if you haven't been paying attention, goes like this: CEO Carly Fiorina wants a $25 billion marriage with Compaq--the largest tech merger ever--to avoid being squeezed between Dell (the personal-computer giant) and IBM (a leader in tech services and server computers). But certain key shareholders--including the children of HP's garage-dwelling founders and geek-world deities Bill Hewlett and Dave Packard--think the proposed merger is the equivalent of two stumbling drunks trying to prop...
Hewlett, on the other hand, has his elephant gun aimed squarely at those big beige bundles of Intel chips and Microsoft software. It doesn't make sense to him--or to some industry analysts--to spend so much money on other people's technology, especially now that Dell seems to have the PC direct-sales market sewn up. "Strapping together boxes and selling them is not an area where HP is doing well," Hewlett points out. "Why get further into that business...
...Where Dell makes no attempt to distinguish its products, relying instead on process and price to give it advantage, Apple has succeeded in recent years by delivering an innovative, elegant product line. Apple’s strength, and the source of its strategy, is the quality of its product line; it focuses on quality above those critics who claim it must expand its market share “or die.” Its new operating system, OS X, is the sleekest, most stable, most intuitive consumer OS ever made. Every reviewer in the computer trade press swoons over...
...Dell, Apple and others like them succeed because they break the rules that keep their competitors hidebound. Does anyone see a pattern...