Word: delta
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...growing transatlantic business, which now includes service between Miami, Tampa, New Orleans and four European cities. Indeed, a prime reason why Pan Am is interested in National is that it wanted to react to the competition posed by the U.S. newcomers to the transatlantic trade, including Braniff and Delta as well as National...
When Hannifin landed at TIME in 1946, he recalls, commercial aviation was still the domain of a few strong-willed and innovative men who ran their fledgling airlines with a fierce competitiveness. Among them was C.E. Woolman, who started Delta Air Lines with a pair of Huff-Daland crop-dusting airplanes in Georgia. And Captain Eddie Rickenbacker-Hannifin calls him "great, truly fearless and fascinatingly irascible"-who built Eastern Air Lines by flying DC-3's to remote East Coast outposts along what he called "Tobacco Road" routes. Alexander G. Hardy, former Senior Vice President of National Airlines, once...
...stop trip under the line's $302 to $323 fare that entitles a traveler to unlimited mileage?from Atlanta to Acapulco, from Seattle to San Juan?for 21 days. A new status symbol among businessmen is to know the unlisted reservations numbers that airlines have for VIP travelers. Laments Delta Air Lines President David Garrett: "We've got 18 different fares just between Atlanta and London, and they have all got to be explained in lengthy phone calls. We just can't keep...
...this year. Consequently, Eastern's break-even point has risen from 55% to 62% of capacity?that is, it makes money only when 62% of the seats are filled. Shuddering at the prospect of the CAB'S approval of another 70% reduction in some fares, Delta President Garrett declares: "At some point, the fare structure must be stabilized. There is no way you can cut fares 70% and continue to profit, because costs are simply too high...
...biggest airlines, are the most vocal advocates of deregulation. Explains Pan Am's Chairman, William T. Seawell: "The brightest and most satisfying prospect in Pan Am's future is our entry?at long last?into the American domestic market, as part of the deregulation trend." Delta and Eastern strongly oppose deregulation. Smaller and medium-size carriers are trying to line up merger partners to keep from being swallowed up by the big airlines if and when deregulation goes through. Texas International is trying to take over National. Defensive linkups are also planned by Southern and North Central as well...