Word: demand
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Dates: during 1960-1969
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...describe the modern economic structure minus the myriad myths that surround it. What he finds in the U.S. is a phalanx of giant companies, perhaps 500 in all, dominating the landscape. The competitive market has largely disappeared, the victim of an advertising machine that creates and manipulates demand (mostly, he maintains, by means of commercial TV). Well-schooled technicians and managers?the "technostructure"?run the show. Though a certain profit level is still necessary for survival, profits are no longer the primary goal. The technostructure's chief aim is self-perpetuation through corporate growth...
...brilliant high school career, Galbraith entered Ontario Agricultural College at Guelph, "not only the cheapest but probably the worst college in the English-speaking world." Starting off in animal husbandry, he wrote his Bachelor's thesis in economics, reasoning that "if the Depression continued, there would be a great demand for people...
Americans in Demand...
Technicians, scientists, and skilled administrators are in great demand here--that they are among the least likely to come disturbs no one for the moment. Employers show little aversion to hiring possible felons from the United States for important positions. The head of the Canadian equivalent of our poverty program is a 25-year-old exile from Chicago...
Beyond that expatriates are expected to make their own way. Many of the younger ones drift to Toronto where the language barrier disappears and where the demand for physical labor is high. Of those who stay many go back to school at McGill and continue to work against the war, while others take to more esoteric pursuits. Midnght Magazine, with a circulation of over a million in the United States, is now written, edited, and published (complete with such fictional gems as "I was an LSD Baby") in Montreal by three college dropouts from New York...