Word: demand
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Dates: during 1960-1969
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...probably unfair to lay the issue out along such sharp either/or lines. All that most Americans contributed to Apollo was enthusiasm and taxes. Rebuilding the cities, attacking poverty and scrubbing the air and water, demand unflagging personal commitment by almost everyone. Such efforts call for an unprecedented exercise in social engineering. They would require the development of new and ingenious management techniques; their expenditure of money and manpower would dwarf the cost of the technical teamwork that put men on the moon...
...business's spending on new plant and equipment, which is the major thrust behind the 1969 inflation. Early in the year companies planned to spend some $73 billion on new facilities, or 14% more than last year. But tight money and prospects of less exuberant demand have begun to change boardroom thinking. The Business Council expects that spending will increase only 11% this year and probably much less in 1970. Robert Tyson, U.S. Steel's Finance Committee chairman, concedes that the scarcity of credit may force cutbacks in 1970. "If you don't have the money...
...spend around $275 million this year, as we had figured to do," says Goodyear Chairman Russell DeYoung. "But next year we'll be looking at all our proposed projects with more caution. Possibly outlay will be down." Adds a Firestone official: "Some cutbacks are likely next year." Demand for business loans has begun to taper. The Federal Reserve Board last week announced that loans at major banks declined in July for two weeks, dropping by $262 million to $78.3 billion. One consequence is that interest rates are beginning to lessen, if ever so slightly. A string of three...
...position as the leading gold market, and they also figured to sell the gold at a lucrative markup. By carefully controlling their marketing practices, they could keep the free-market price from becoming depressed. They sold the gold to industrial users, private hoarders and speculators-but only when demand was strong enough to make the deal pay off. Indeed, when the free-market price weakened slightly last month, the three Swiss banks bought more gold in London to help prop...
...Princess Lee. The Gucci shoe, a chunky loafer with a metal snaffle across the instep and a price tag from $31 to $49, has become one of those subtleties of dress that are supposed to separate the Main Line from the wrong side of the tracks. Enriched by demand for such symbols, Gucci has opened branches in London, Paris, Manhattan, Palm Beach and Beverly Hills. Last year the company increased its assets to an estimated $28 million...