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...airline's goal is to make you forget you're flying at all. In business class, the seats not only are generous but also transform into the longest and widest lie-flat beds in the sky (with privacy screens for protection from nosy neighbors). Each passenger gets an on-demand entertainment system (no more waiting for your film choice to begin). Unlike other airlines, SIA almost never debases the value of its upper-class seats by granting free bump-ups, even to its frequent flyers...

Author: /time Magazine | Title: Fly Above The Storm | 11/14/2007 | See Source »

Even as overall premium-fare business travel has withered over the past year, superior service remains in strong demand on marathon flights from the U.S. and Europe to Asia. And long-haul routes are far cheaper to operate per passenger mile than, say, the Richmond, Va., to Memphis, Tenn., flight that domestic airlines provide. While profit margins for all Asian carriers are relatively high, SIA's has been 50% higher, according to an industry analyst, than Qantas' and double that of Japan Airlines...

Author: /time Magazine | Title: Fly Above The Storm | 11/14/2007 | See Source »

Between 1950 and 2005, the world's use of oil grew more than eightfold, bringing global demand to 85 million bbl. of oil per day. Despite that incredible growth, the world's oil appetite is just getting a head of steam, as countries like China and India finally move toward lifestyles comparable to those of Europe and the U.S. Most oil-forecasting models show demand rising to between 120 million and 130 million bbl. per day by 2025 or 2030. The only way this demand can be met is for most of the additional supply to come from the Middle...

Author: /time Magazine | Title: Energy: The Real Oil Shock | 11/14/2007 | See Source »

...decades, almost all public-policy planners, aided by most oil experts, assumed that the Middle East had vast quantities of proven oil reserves that could be extracted at extremely low cost, thereby enabling oil demand to grow to almost any level. Anchoring that belief is a hope that Saudi Arabia's oil production can increase from around 9 million bbl. a day in 2005 to 25 million or even 30 million bbl. a day by sometime between...

Author: /time Magazine | Title: Energy: The Real Oil Shock | 11/14/2007 | See Source »

...probably peaked. While the world expects to consume 120 million bbl. a day two decades from now, actual supply may be half that rate. This conclusion aptly portrays the potential magnitude of the energy ditch we are now in. It is impossible to calculate the odds of this supply-demand imbalance happening, but prudent planning argues that the world should assume the bleaker scenario. Then it follows that a global plan to use oil more rationally must be urgently developed and implemented...

Author: /time Magazine | Title: Energy: The Real Oil Shock | 11/14/2007 | See Source »

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