Word: demands
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Dates: during 1970-1979
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...Soviet advantages in rocket size and power. Moscow had insisted that SALT II impose a 1,500-mile-range limit on cruises launched from planes; this would keep much of the Soviet Union beyond the weapon's reach. In September, however, the Russians indicated that they would drop this demand if a strict 360-mile ceiling were placed on the range of cruises fired from the ground or ships...
...Butz tried a new tack: he lobbied through Congress the law under which farmers could no longer unload their crops on the Government, urged them to increase output by planting "fence to fence," and set target prices far below market quotes. He got away with it because rocketing export demand permitted farmers for a year or two to sell everything they could grow at prices that the Government did not have to prop...
Zooming costs of processing and distribution have created a strange paradox. Higher farm prices instantly bring increases at the grocery checkout, but retail food prices can also go on rising while farm prices drop sharply. Example: the Soviet grain purchase of 1972 and other heavy export demand kicked off a few years of unprecedented farm prosperity. Net farm income more than doubled in three years to an unparalleled $33 billion in 1973, and soaring retail food prices combined with OPEC's oil gouging to produce double-digit inflation. In 1976 and 1977, farm prices broke; farm income shriveled...
...price you want the moment it is offered, you might as well give up. Eliminate uncertainties, that's the golden rule. You eliminate uncertainties in production through technology and very careful management. You eliminate uncertainties in price by controlling the marketing as much as you can. That leaves demand and the weather as the big question marks, and you don't worry about them unless you want stomach pains...
...suicide have only one effect on an artist's career: they stop it. But they can do wonders for reputation. We might feel different about Van Gogh if, instead of shooting himself in the gut at 37, he had died full of age and honors in bed. The demand for Jackson Pollock's least scribble might be less fierce if a skidding car had not sent him the way of James Dean. And what of Mark Rothko, who killed himself with a razor and pills in 1970? In hindsight, death appeared to be the central image of Rothko's late...