Word: denniz
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...work, so we felt that it was impossible for Europeans. Ace of Base and Roxette were one thing, but that sort of just happened by itself. It wasn't a smart marketing plan that made that happen. They were just amazing songs that no one could stop. I remember Denniz and I said six months before "Quit" was released, "There's no way we're going to make it in America." We were happy, because we were doing really well in Europe. It was fine, you know? But then it all happened all of a sudden, with "Quit" and then...
...Denniz PoP and his role in the emergence...
...People don't understand what Denniz meant for this whole era and the sound people call the Cheiron sound, which you hear a lot now on the radio. He started all that. He started out as a deejay and his theory was that the song has to be something that people know right away. He knew that from the dance floor. You couldn't have a one-minute intro because people would leave the floor...
...Denniz was a star. You just felt safe with him. Even the most stressed person in the world would feel relaxed in his presence. And that was weird to me. At least here in Sweden, he was this big producer who had it all - fame, fortune, everything. Everybody was so surprised that he stayed exactly the same person. It's sad that people get surprised, because that's the way it's supposed to be. He should have all the credit in the world for this. If people only knew...
...actually recorded Michael Jackson on one of the 3-T tracks. The guy can definitely sing. It's absolutely amazing what he did that night in the studio. I actually had to walk off - it was me and Denniz sitting there doing the recording. When [Jackson] started singing, I just lost it. I had to walk out for a while. I just left him singing. That was weird. Celine Dion was also amazing ... She did the vocals [for 'That's the Way It Is'] in 2 1/2 hours. Just like that. She's tiny! She's very thin...