Word: dentalized
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After first striking late last September, Yale's Local' 34 settled a contract two weeks ago which will increase wages for the 2650 clerical and technical workers an average of 35 percent over the next three-and-a-half years and include the worker's first dental plan...
Local 34 members also won increased fringe benefits, including their first dental plan and a beefed-up pension program...
Muzak is still conducting such tests, and still crowing over the results. At a firm called Precision Small Parts Inc. in Charlottesville, Va., for example, Muzak spent three months last year testing six women who spent their dreary days deburring very small items with dental drills. With Muzak in their ears, they deburred 16.8% more than before. Other tests showed that if music can make people produce more, it can also make them buy more. Sedately paced melodies in a supermarket slowed down customers enough so that they spent 38% more money...
...Yale spokesman refused comment on the issue. Union organizer Wendy C. Wipprecht '72 said the university's latest proposal included only insignificant raises in salary and the dental plan. Talks will resume today at noon...
...Audio Environments clients, including dentists, the U.S. Navy's submarine fleet, clothing stores, Howard Johnson's restaurants and 26 airlines. For a monthly fee of $45, an establishment can choose music that varies to fit desired moods: peppy during a frantic rush-hour lunch, distracting during a dental procedure or tranquil when customers should linger, as in a boutique. The fare ranges from Bach to rock. Says Malone: "If the right music is playing, it supports fantasy, with the person buying the outfit or wanting to come back to the store." Or maybe even back to the dentist...