Word: dentist
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Dates: during 1980-1989
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...easy to snap off and tune out, but it is not so simple to elude real-life blather. Try to get away from it all, and soon a stage-struck airline captain will be monologuing about terrain miles below and half-obscured by the cloud cover. Go to the dentist, and the procedure is all but ordained: thumbs fill the mouth, the drill starts to whine, and a voice begins to express all those unpalatable political opinions...
...William Schmidt, 35, of San Jose, Calif., is a successful dentist. If that description conjures up nervous waits in a bland, Muzak-filled office and a white-coated figure poking fingers, drills or needles into the patient's mouth, with possibly a palliative lollipop or pat on the back afterward, forget it. Dr. Schmidt practices his profession in a red cape and bright blue tights. He calls himself "Plaque Invader." The cape outfit is only one of twelve costumes he dons to amuse young patients. At Christmas he may be dressed as Santa Claus, and around July...
...dentists are tantalized by the fact that half the people in the U.S. still do not see a dentist regularly, if they go at all. To tap that great undrilled and uncapped market, the A.D.A. has run $2 million worth of print ads in national magazines and TV commercials in Buffalo, Cincinnati and Kansas City, featuring toothy models and the lines: "Dazzle. When your teeth have it, you have it. So go get some at your dentist's." The California Dental Association has supplemented "dazzle" with "doodle." Print, TV and billboards show a smiling woman or man whose front...
...many New Yorkers, Governor Hugh Carey looked a little undemocratic last week. Philip J. D'Arrigo, a Westchester County dentist, paid $48,000 last year for an acre of land adjacent to Carey's summer home on Shelter Island at the end of Long Island. Said D'Arrigo, 47: "I hope to hang up my drill in 15 years, live out there and go fishing." But when the dentist began constructing his 2½-story dream house 165 ft. away from Carey's, the state police certified that it posed a security hazard to the Governor...
...Harvard Press began research for the encyclopedia in 1974, after one of its editors, Ann Orlov, was referred to a new dentist named Vangelzissi. What kind of name was that? she asked. Albanian, the dentist replied. Orlov (a Russian name) was surprised. As she wondered just how many Albanian Americans were in the U.S. (roughly 70,000) and where they lived (mainly New England, New York City), the quest for an encyclopedia was born. Recalls Editor Thernstrom (whose name is Swedish): "We started on the assumption that there were something on the order of 50 or 60 ethnic groups...