Word: designators
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Dates: during 2000-2009
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...Technically, McDonald's is doing nothing wrong. Since the U.K. rights on the designs of the chairs have expired, this is all perfectly legal. Thanks to U.K. design rights law - which holds that the rights on a design last a maximum of 25 years, instead of 70 as in much of Europe - British furniture stores and websites are legitimately selling copies of the Egg chair, for example, for a fraction of the original's $5,000 price tag. "A commercial decision was taken to use some reproduction similar chairs," Lorraine Homer, spokeswoman for McDonald's in the U.K., tells TIME...
...fitted with all original Fritz Hansen chairs. By the end of this year, another 100 restaurants will have gone through a "re-image": some using all originals, some using reproductions and some using a combination of both. "While the reproduction chairs are naturally very similar to the original design, there are differences," says Homer. "No attempt has been made to 'pass off' reproduction chairs as originals in any references or labeling...
...producer has already booked revenue of nearly $2 million for the 2,500 chairs it sold to McDonald's, and has requests for more chairs from several European outlets. These orders, the company says, will not be filled. That means fast food fans on the Continent - with its stricter design rights and copyright laws - won't be eating their Big Macs sitting on a Jacobsen, real or reproduction. But, a spokeswoman for McDonald's Europe is quick to point out, "this impacts just one of a catalogue of re-image options." Instead, "we will look at using alternative chairs...
...Right, exactly. Speed is the new change. Speed is this zeitgeist of our time; everybody knows they have to change by design. They have to be ahead of that curve. They have to be taking the computer courses on the job so that if they lose their job or they move on to another responsibility, they're set. Speed now is that new thing, and we're right in the throes of understanding that this is something to be harnessed, to embrace, not cope with...
...cachet that contemporary art can bestow on fashion was one of the big creative and commercial themes at the recent runway shows in Paris and Milan. Miuccia Prada collaborated with architect Rem Koolhaas and graphic-design company 2x4 to create dizzying backdrops for her Art Nouveau-inspired prints. Domenico Dolce and Stefano Gabbana opened their show with a video of an artist painting a canvas with flowers. The models appeared in dresses of hand-painted organza. Although there was no direct collaboration, the brilliant layers of opaque color that Raf Simons created for the Jil Sander show looked like...