Word: designers
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Dates: during 1990-1999
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...just design and marketing. He's a very efficient operator," says Edward Scheetz, a partner at real estate investment firm Northstar Capital, which, with help from financier George Soros, has shelled out a few hundred million dollars for a majority stake of the newly incorporated Ian Schrager Hotels. For instance, nearly everything in your room, from sheets and towels to toilet brushes, is for sale. Schrager's even giving thought to opening stores to sell these wares. And he leases in-house restaurants and bars, which can typically be a major drag on hotel earnings...
...movie itself wasn't being advertised as much as its "conversation follows" tagline (that fascinating scene, incidentally, is nowhere to be found in the actual film). Artisan Entertainment, recognizing the success that the Blair Witch advertising brought them, developed a devilish little pattern in their marketing strategy. First, they design an ultra-cool web page. Then, they show their enigmatic preview to those same people who were sucked in by Blair Witch hype. Finally, they sit back and watch the web geeks do the work, generating more buzz and rumor than substance...
...Graduate School of Design (GSD) offers a Friday course for those who hunger for the metropolis...
Course 4330, "The Paradigm of the Metropolis in the Twentieth Century Department of Urban Planning and Design," is an interdisciplinary approach to studying cities...
Dunn says she worked on making Smith a more welcoming place for minority students, drafting a "Design for Diversity" to raise aware of racial issues. She calls it her proudest achievement as president...