Word: designs
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Dates: during 1970-1979
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...Nations, too, prefer what May calls "pseudo innocence." He quotes that beloved Founding Father Benjamin Franklin on the fate of the American red man: "If it be the design of Providence to extirpate these savages in order to make room for the cultivators of the earth, it seems not improbable that rum may be the appointed means...
...Atlantic Richfield Co., was a happy man. Competing against eleven firms from Japan, Europe and the U.S., he had just sealed one of the biggest deals with the Soviet Union since the two nations began doing more business with each other in May: a $16 million agreement for the design and initial operation of a plant near Leningrad that will make chemicals for Russian synthetic fibers. "The best advice that I can give Americans hoping to do business in the Soviet Union is to be patient," said Verdol. He should know. Before leaving Moscow two weeks ago, he had spent...
...more importantly, this film is cruel to its own characters, making cheap fun of them in order to make an impact on us. This is especially easy for Heat because its characters, by design, tend to be so unaware and witless. (Wasn't Candid Camera itself often cruel?) Reducing Sally to emotional trauma several times as a vehicle for parody is a good example of such pitilessness. The film's last scene, in which her attempt to kill the faithless Joey evokes only audience guffaws as the gun fails to shoot, adds insult to injury; this is the major emotional...
Describing the Kissinger-Nixon design, Hoffmann continues: "Ideology would not disappear, but its external effects would be neutralized; different political systems would coexist. A great power would be more concerned with its maneuvers with and around the other major states than with the courtship of the weak. Thus mobility would be restored to the diplomatic game, and changes in the international system would once more result from the playing of the game itself rather than from 'eyeball to eyeball' crises...
...important new developments. For example, until the late 1960s most ad agencies were paid 15% of what publishers and broadcasters billed advertisers for running their ads. For this fee, the agency gave the client services as diverse as market research, ad creation, media buying, and product and package design; admen sometimes even wrote obituaries of executives of client companies. Now many increasingly sophisticated advertisers have their own research and media departments and no longer want to pay for all these services. Full-service agencies like Batten, Barton, Durstine & Osborn, Ogilvy & Mather, and Grey accommodate clients by providing services individually...