Word: desis
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Westinghouse Desilu Playhouse (CBS, 9-10 p.m.). Uncle Millie drops in on Lucille and Desi...
Lucille Ball-Desi Arnaz Show (CBS, 10-11 p.m.). Lucy and Desi charge off to the north woods with Howard Duff and Ida Lupino...
...Latest Nielsen ratings: Gunsmoke (40.1), Wagon Train (38.3), Have Gun, Will Travel (35.7), The Rifleman (34.0), Maverick (32.9), Wyatt Earp (31.8), Zane Grey Theater (31.1), Wanted, Dead or Alive (30.6). Only nonwesterns in the top ten: Lucy-Desi (34.9), Danny Thomas...
Yearling companies often go on the AmEx for "seasoning," hope to graduate to the New York Exchange. Last week, for example, Desilu Productions Inc., of TV's Desi Arnaz and Lucille Ball, joined the AmEx ranks. Even after they grow big and strong, some companies prefer to stay on the AmEx because it requires fewer financial reports, permits nonvoting stock to be listed...
DESILU STOCK, up to now privately owned, mainly by Desi Arnaz and Lucille Ball, will be offered to public at about $10 per share although TV show producers keep control of company. Desilu earnings: $3.54 per share in fiscal 1957, 10? per share last year when company bought RKO studios in Hollywood...