Word: desist
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...language. Outraged, he orders the carriage to halt, stomps out to give the Indian chief-whom quite by accident he disarms and captures-a severe dressing down. "My dear fellow, this coach was traveling at a legal rate of speed on a public highway. If you don't desist, I shall protest to the authorities." The chief, grateful for his life, calls off his braves...
...cutting. In the three months since FTC started the campaign with a warning to merchants to stop marking up goods in order to make fake price cuts seem to be bargains, 60 companies have learned their lesson the hard way. Box score: 33 complaints, 21 orders to cease and desist, and six consent agreements. Most of the actions (32) were against furriers, long among the most obvious of the price packers, but the campaign also extended to sellers of sewing machines, perfumes, women's hosiery, cutlery, paints, bedspreads, even dolls...
Stopping it is another matter. Because the misrepresentation is in the beguiling pitch rather than the written contract, FTC got a "cease and desist" agreement with only five of 30 firms it investigated. To give FTC some teeth, the subcommittee is considering a bill providing a maximum penalty of $5,000 fine and/or five years' imprisonment for advance-fee operators, hopes that new public awareness will weaken the racket...
Even after his telephone act at FTC, Goldfine found three of his companies slapped with "cease and desist" orders on their label violations. Nor had the committee proved by week's end that Adams had in fact done his friend any good in any of his Government troubles. Be that as it may, Goldfine understood how the Adams friendship let him wheel and deal. "He told me," testified Goldfine's latter-day enemy John Fox, publisher of the Boston Post, in court in April, "that as long as he had Sherman Adams in his pocket he could...
...nuclear tests. He had decided that this summer's tests of "clean." i.e., low-fallout, nuclear weapons at Eniwetok Atoll were essential to U.S. security. Said Dulles: "We decided that we could not, in fairness to our responsibilities and our duties to the American people, perhaps to humanity, desist in a program which we believe to be sound merely for propaganda purposes...