Word: desmond
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Dates: during 1940-1949
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Street & Smith executives told Editors F. Orlin Tremaine and Desmond Hall to go ahead, hire an office, put out a few is sues : Street & Smith would pay the bills. Mademoiselle came out in February 1935. It was such a flop that Editor Tremaine gave up and went back to Street & Smith. Editor Hall stayed on, but skipped the March issue entirely...
Mademoiselle's phenomenal success brought no joy to Desmond Hall, because Desmond Hall resigned three years ago. The editor who raised Mademoiselle up from an awkward miss in pigtails is a dark-haired, well-groomed woman not yet 35: Betsy Talbot Blackwell...