Word: detroit
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Dates: during 1960-1969
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Shortly afterward began a series of events outstanding in the memory: the race riots of Newark, Detroit, Milwaukee. Sandwiched between these two examples of the breakdown of conventional politics was the first and biggest anti-war demonstration of the summer. In the shadow of Glassboro, it received little national publicity...
Baltimore 35Philadelphia 6 Dallas 38 New York 24 Detroit 31 Cleveland 14 Green Bay 13 Chicago 10 St. Louis 28 Pittsburgh 14 Washington 30 New Orleans...
...tout American Motors' 1968 Ambassador, which boasts air conditioning as standard equipment, one commercial features a gum-chewing floozy strolling along a desert road; she refuses to be picked up by drivers of non-A.M.C. cars, but happily hops into a cool, comfortable Ambassador. Another commercial spoofs Detroit's penchant for depicting its cars in country-club surroundings. It shows elegantly coifed beauties swooping from swank settings into modest A.M.C. Rebels just as contentedly as if the cars were Continentals. Meanwhile, an off-camera voice proclaims: "Either we're charging too little for our cars...
...take all the Mustang exposure I can get." Nonetheless, other Ford executives have made no secret of their unhappiness with Wells, Rich, Greene, particularly over a statement by the agency's blonde president, Mary Wells, that the American Motors campaign was directed at people who "think that Detroit is fleecing the public...
...ambitious, five-month-old agency is carrying on a Volkswagen-style campaign extolling Volvo's durability, high gas mileage, out-of-the-past lines and resistance to annual model changeovers. One Volvo ad pictures an all-paper car, which is pointedly described as the "logical next step" in Detroit-style auto obsolescence...