Word: detroiters
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Bill Ford was never particularly comfortable with his country-club world, anyway. His father William Clay Ford, brother of longtime chairman Henry II, chaired Ford Motor's finance committee and bought the Detroit Lions. His mother Martha Parke Firestone (yes, that Firestone) was already an auto blueblood. Although educated at the élite institutions of Hotchkiss and Princeton, Bill was especially interested in labor and what working people do. His passions tended toward sports, American history and the environment. His parents hoped he would not grow up a snob, and his mother drove him across town to play hockey...
...skeptics still call Ford a hypocrite. Some environmentalists challenge him for producing huge, smog-spewing trucks. Ford counters that his job is to make the company as environmentally sound as possible while making a profit. The new F-250 Super Chief concept truck, unveiled at the Detroit Auto Show in January, epitomizes the company's dual mission: the gigantic, superdeluxe truck is equipped with everything big, including brown leather club chairs and flat-screen TVs. The surprise is that it is designed to run on any one of three fuels: hydrogen, a mixture of 85% ethyl alcohol or gasoline...
...play a role," he says. "But it doesn't do much good for me to be out trying to solve national and world issues if we're not fixing ourselves." That, of course, would be Job 1. [This article contains a table. Please see hard copy or pdf.] DETROIT'S DOWNER U.S. market share...
Profits may be scarce in Detroit, but it's a bountiful time in design, judging by the new products for the 2007 model-year. Carmakers plan to launch more than 60 vehicles, starting next month, swelling auto malls with all manner of compacts, coupes, wagons, minivans, muscle cars and SUVs. For manufacturers, producing a car that stands out is getting tougher every year. And as Ford and GM are painfully aware, if your metal doesn't shine in the style department--and you can't beat your rivals on performance or reliability--all you can offer is a cut-rate...
...Mercury and Lincoln plants, headed mainly for corporate fleets. Only Mazda, which Ford controls, appears to be reliably cranking out critically lauded models, from the compact Mazda 3 to the MX-5 roadster. In view of the warm reception for the CX-7, a crossover vehicle unveiled at the Detroit auto show, Mazda has another...