Word: dew
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...Annual Dew. An RCA man estimated that his firm spends up to $300,000 a year on various methods of forming friendships with disk jockeys, gave an example of the effectiveness of such promotion: when a 19-year-old named Neil Sedaka cut The Diary, RCA spent $50,000 on "the full treatment," and four weeks later the D.J.s pushed the disk into...
...week's end the D.J.s were still collecting their annual dew, sloshing from hospitality suite to hospitality suite getting ready for an all-night party with top entertainers (Patti Page, Vic Damone, Peggy Lee, Pat Boone, etc.). The temperature in Miami was in the 80s, and there were circles of sweat even under the tone arms of the companies' endlessly blaring phonographs. But most of the D.J.s would stay happy for another year, and that is what mattered-for, as all the companies agreed: "Without you, boy, we're dead...
...great, fanlike sweep of DEW (Distant Early Warning) radar that stretches for 9,000 miles across land and sea to guard the Arctic approaches to North America, there is still one glaring and worrisome gap: the unscanned air corridor across Greenland. In Washington last week, U.S. Army Engineers announced awards of $27 million in contracts to fill the Greenland gap with four DEW radar bases. A Danish firm will build bases on Greenland's east and west coasts. A U.S. firm, Peter Kiewit Sons Co., will build two inland stations with a new look: the main buildings will...
BMEWS, locked into existing U.S. radar chains, including the $600 million DEW line across North Canada-Alaska, will instantaneously feed its data on the incoming missiles into North American Air Defense Command at Colorado Springs and into the Air Force's Strategic Air Command. Theoretically, SAC would have 20 minutes or so to get thermonuclear bombers airborne while the President or his authorized deputies take the decision whether or not to launch the bomber counterstrike. The President or his deputies will also decide-in perhaps five minutes-whether or not to launch the U.S.'s handful of intercontinental...
...that budget were all the plans and programs of the U.S. for the next fiscal year. Speaker Sam Rayburn, Majority Leader John McCormack, Rules Committee Chairman Howard Smith, Appropriations Committee Chairman Clarence Cannon and Ways & Means Committee Chairman Wilbur Mills would all help bring those programs to life. The dew of innocence was still in the eye of the 86th Congress, the fires of hope in its breast. New "approaches" hung high like pie in the sky, and Lyndon Johnson was gone clean out of this world. But the U.S. will probably keep on at a straight, steady pace...