Word: dials
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...successful? According to a survey by the D'Arcy-MacManus & Masius advertising agency, Amoco's "Dial Down" campaign, which urges householders to lower their thermostats, was considered "believable" by 95% of those who saw it; 68% of those surveyed thought that Amoco was "sincerely concerned in helping solve the shortage." On the other hand, three U.S. Senators and three Congressmen have petitioned the Federal Trade Commission to demand substantiation for such statements as Shell's claims that it has a solution to oil spills with its "oil herder," a chemical pollution fighter, and that its offshore drilling...
...every moment of life, hundreds of sensory impressions flow into the human brain and are promptly forgotten. On the next level is medium-term memory, which lasts from a few minutes to a few hours, and enables man to remember something like a telephone number just long enough to dial it or to cram for an examination. At the highest level is long-term memory, which is sifted out of all the impressions and information entering the brain and preserved because of its importance, usefulness or vividness...
...possibility is computer-controlled, driverless buses running along expressway lanes reserved exclusively for them. Another is "dial-a-bus" systems. These would employ small vehicles that would run frequently along fixed routes but have no set stopping points; a passenger would simply dial a central office and the next bus would stop at his corner to pick him up. Of course, the best answer to urban transportation problems will be a mix of buses and rail-based systems...
Meanwhile, Britons were muddling through as usual. Office workers corn-batted lowered thermostats by taking extra sweaters to work. Some homeowners and shopkeepers did their bit to conserve energy by substituting candles for electric lights. Bishop William Milne installed a "dial a prayer" service in Worcester for people worried about the national emergency...
Plus a selection of outstanding but more frequently shown, films around town: Bergman's psychological masterpiece, Person. High Noon, possibly the finest Western ever made. Hitchcock's intriguing Dial M for Murder. The famous Betty Boop cartoons. Bogdanovich's Paper Moon, and Woody Allen hilarious Bananas...