Word: dicenso
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...didn’t know that they had seeds since I don’t look at any other place,” said Noch’s owner Rico DiCenso. “But I really admire them going about the business and taking a chance to see what they can do. You really don’t know until...
...Rico DiCenso, the owner of Pinocchio’s, described Jones as “part of the family.” “We treat her like a queen,” he says. He’s not kidding—the folks at ’Noch’s chop her pizza slices into bite-sized squares, and always slice her tomatoes in circles (she doesn’t like them diced). DiCenso is highly attuned to Jones’ eating idiosyncrasies. “In some ways she’s delicate, sensitive...
Each day, Jones sits at the table in front of the counter, in the chair on the right side (nearest the kitchen, so she can talk to the guys and eat at the same time). “We tease her, play with her a little,” DiCenso says. Still, he jokes, “the guys at Pinnochio’s are sick and tired of hearing about [her] bowling average!” Jones is “a wonderful, wonderful, wonderful person,” he concludes. “We really love...
...Years DiCenso has been in the pizza-making business in America...
Number of years employees have worked at Noch’s: Between four and 12. Only after working for several years, according to DiCenso, do Noch’s bakers pick up “the special touch.” New bakers start out on sub-making duty—only more experienced employees get to make pizza...