Word: diesel
(lookup in dictionary)
(lookup stats)
Dates: during 2000-2009
Sort By: most recent first
(reverse)
...Size of Diesel's new Milan megastore...
Those concerns are weighing heavily on UAW members, who are very much aware that VEBAs at Caterpillar and Detroit Diesel have gone bankrupt. Three former UAW executive board members recently signed a letter criticizing the VEBA plan as "knowingly placing members at risk." The other option, though, is losing retiree health benefits entirely. "If you don't go along with a VEBA, the automakers may reach a point where the only alternative is to file Chapter 11," says Eric Merkle of IRN Automotive Intelligence. "The UAW has to take on more of the risk...
...from which he never recovers," wrote Marshall McLuhan, and in Edsel Ford's case, never really means never. As soon as it became clear that the car wasn't selling, company researchers fanned out to discover why. One theory blamed the name itself, with its unpleasant homophonic associations with diesel and dead cell (as in batteries). It just wasn't a pretty word, though it seems to have served Mr. Ford well enough...
DUBAI At Optifashion, Diesel's discreet frames ($110) are a hit with discerning shoppers...
...three-year-old plant in England's West Midlands was Cat's first European facility. Each month, it processes 15,000 worn-out, grime-encrusted engines and parts. Caterpillar has moved beyond remanufacturing just its own diesel engines and components; 40% of the automotive, truck, rail and marine motors and parts remanufactured in Shrewsbury were originally built by other companies. Fisher calls reman a "nicely profitable business." How profitable? Cat does not break out the figures, but Fisher says the returns are "above average," and Nasr notes that profit margins for some reman goods are double those of new products...