Word: dieting
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Dates: during 1960-1969
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...still in hiding. But Marcos would have won anyway. As a campaigner, he had the war record (27 medals in World War II), the necessary transportation (he used a squadron of Philippine air force planes) and the crowd-pleasing, youthful good looks (which he preserves with a largely vegetarian diet and frequent yoga exercises...
After the Government banned cyclamates, the diet-food industry last week began one of the fastest turnarounds in U.S. industrial history. Officers of firms in the $1 billion-a-vear diet market hustled to cut their ties with cyclamates, to find an acceptable substitute, and to redirect marketing efforts to preserve demand for their heavily promoted brands. From now on, many of the diet drinks will be sweetened by a sugar-saccharin compound that may contain 30 calories in eight ounces, compared with only one or two calories in a cyclamate drink and 105 in a cola sweetened with straight...
...start production of a saccharin-sweetened syrup for Fresca, which will contain only two calories in eight ounces. "This was a jumping joint," says Charles W. Adams, senior vice president. "We got a lot of printers up in the middle of the night." PepsiCo, which began marketing a new Diet Pepsi the day the ban was announced, attributed its switch to a burst of altruism. Big ads in newspapers noted solemnly: the "Pepsi-Cola Company cannot in good conscience offer its customers any products about which even the remotest doubt exists." The ad urged that "other soft-drink companies . . . follow...
Most of the producers of diet canned fruits have just completed their autumn packing, and are likely to be stuck with huge unsold stocks. David E. Guerrant, president of Libby, McNeill & Libby, which has a low-calorie canned-fruit line, called the Government ban "unwarranted." He asked that the Feb. 1 deadline for withdrawing all items containing cyclamates be extended to Sept. 1. Meanwhile, the search for a palatable low-calorie formula goes on. Almost a dozen diet-food producers have approached Adolph's Food Products, which manufactures a sugar substitute composed mainly of glycine, an amino acid...
...basic elements of the American diet is bread and has been described as one of the most basic of nutritional needs which allow for continued and wholesome growth for millions of Americans-and is so essential to the early years of development...