Word: digestable
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...Moore's direction, none of the themes is played so hard as to alienate the audience or to be thrown away as heavy-handed moralizing. The one failure comes in the rather dubious stylistic device of breaking up the play with sporadic blackouts-as if to let the audience digest and reflect upon the lessons it has just learned...
Rense selects the 200 or so homes that appear in Digest every year by sorting through some 2,000 portfolios submitted by decorators and then visiting prospects that strike her fancy, squeezing in as many as three in an evening. If they pass her muster, homeowners must endure several days of photo sessions, during which Digest teams may rearrange the furniture or even add plants, paintings and sculpture to dress up the finished product. The competition to appear in Digest has made Rense a powerful figure in decorating and design circles, not to mention a sought-after guest of honor...
...native of Des Moines who attended California State University in Los Angeles, Rense says she has turned down bribes - and at least one proposal of marriage - from people who wanted to be in Architectural Digest. If homeowners are flattered to be picked, decorators and builders have more pragmatic reasons to court Rense. Says Architect John Lautner: "Digest's readers are people who have money and are willing to pay for what they see in the magazine. Whenever I appear in Digest, I get commissions right away." While Rense's taste nettles some decorators, she is given high marks...
...what Rense did with his tired little trade book, Knapp, 45, started throwing other challenges her way. In 1975 he purchased the budget recipe book Bon Appétit from the Pillsbury Co. Under Rense's stewardship, Bon Appetit (circ. 1.3 million) has become the culinary equivalent of Digest, with glossy color photographs of such dishes as caramel cream puff bouchees and oyster and spinach souffle. Says Rense: "I have no interest in a magazine that tells you 1,001 ways to prepare hamburger. I wanted a cooking magazine for people like me who are too busy to cook...
...starting with the cover, whose thick green border confused readers and newsstand dealers; it was hard to tell issues apart. Rense anticipates "close, intense involvement with Geo for the first six months," returning from Manhattan to her home in Beverly Hills most weekends. She will continue to edit Architectural Digest and Bon Appètit and entertain on both coasts. If that is not enough, she has begun test studies for new magazines on collecting and travel. "I rarely feel overwhelmed, though," she says. "When too many things go wrong, I just eat two pints of ice cream and everything...