Word: digestable
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...visit to London, Springer noted that "Londoners were reading cheap, small, interesting and easy-to-digest papers." The result was his Bild-Zeitung (picture newspaper), filled with comics, pictures, sports, crime and women's features. Its circulation shot up to 700,000 daily...
Back from a trip to Rome and the classical treasures of the past, Director Francis Henry Taylor of Manhattan's Metropolitan Museum of Art had a few reflections on the subject of modern art. Wrote Taylor in the Art Digest...
...children are turning to magazines: "Every child likes to do what he sees his parents do," i.e., read magazines. As father of four of the biggest children's magazines, Publisher Hecht has copied some adult magazines exactly. Three years ago he put out a junior Reader's Digest called Children's Digest (complete with "book condensations" of Pinocchio, Glister's Last Stand, The Wizard of Oz, etc.) and watched its circulation swell to more than 500,000. Six months ago he launched Humpty Dumpty's, for children from three to seven. By last week...
Children's Digest meets the blood & thunder of the comic books head-on by running full-color illustrated versions of stories and poems such as Tennyson's Charge of the Light Brigade. Readers also get simple crossword puzzles with pictured hints, e.g., a drawing of a jam jar next to the definition. "It's good on bread." Parents' also puts out Piggety's ("The Children's Magazine of Animal Stories"), and for girls (ages eight to twelve) looking for a "service magazine," Polly Pigtails', which provides gentle tips for dieting under the title...
Last week, with 67 insurance applications piled up (from such publishers as Curtis, Macmillan, TIME Inc., Pocket Books, Reader's Digest, etc.), State revived the program. It also clarified its stand on "controversial" writers. Said the office of new Information Chief Robert L. Johnson: "We are interested only in what the particular publication says. A writer who has been criticized is not him self forbidden. But if a person puts out a publication designed to convey Communist propaganda, it will, of course, be disqualified...