Word: digestable
(lookup in dictionary)
(lookup stats)
Dates: all
Sort By: most recent first
(reverse)
...Barclay Acheson, director of the Reader's Digest's International Editions, started for Stockholm to set up a Swedish-language edition. En route, his flying boat crashed on the take-off from Botwood, Newfoundland, and broke in half. The front half sank immediately. Acheson was saved only because he had stepped to the rear of the plane for a smoke just before the crash. This half stayed afloat long enough for him to be rescued. He took up his interrupted trip a week or so later...
This week Acheson was off for Europe again by plane to start another Digest foreign edition. As far as the project itself was concerned, the hazards this time were even greater. The Digest plans to print 500,000 German-language copies a month in Munich, sell them in the American and British zones, starting next February. As there is little paper in the occupied zones, and as no money from those zones may be spent outside them, Acheson plans to print another German-language edition of 100,000 copies for sale in Switzerland. Then he hopes to use revenue from...
Risks: Routine. These formidable risks are routine in the Digest's foreign ventures. The first one, a British edition of 85,000, was launched in December...
...Digest Editor DeWitt Wallace soon learned that in other countries the low standard of living put the price (25?) out of reach of mass buyers...
Every morning at 8:30 his secretary brings him a list of people who want to see him. Sproul ranks them in order of importance, from four checks down to one. He clips appointments to a 2O-minute maximum, allows himself three minutes in between to dictate a digest of the conversation. These digests are kept in bound volumes; callers are often astonished when Sproul picks up where he left off a year before...