Word: digesting
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...tarting up of TV Guide has dismayed many staffers. "The Murdoch people do not understand the American magazine reader," says outgoing managing editor R.C. Smith. "TV Guide has belonged to a small group of magazines, like National Geographic and Reader's Digest, in that it has always managed to be respectable so that people want to have it in their homes. ((The new bosses)) have a virgin-and-whore feeling about journalism -- you're either the Times of London or the Sun. The idea that there's a balancing act in between, I think, is alien to them." So, apparently...
...They spent $15.6 billion on equipment, clothes, fees, lessons and resort travel, with the average duffer shelling out $675 each year. Industry analysts predict that annual sales will double by the end of the next decade. The sport supports no fewer than four major magazines: Golf Magazine, Golf Digest, Golf World and the phenomenally successful Golf Illustrated, whose circulation has increased from 35,000 to 400,000 since 1985. "Golf," says Jay Mottola, executive director of the Metropolitan Golf Association, "is the In thing...
Golf today is not the same game that First Putter Dwight Eisenhower played in the 1950s. Back then, says David Ferm, publisher of Golf Digest, "it was perceived as a game for fat, rich, old white guys." Today 40% of the 2 million newcomers are women, and club pros see an increasing number of African Americans and Hispanics concentrating on 10-ft. putts. Golf is also appealing to a younger crowd. And it shows. Myrtle Beach, S.C., for example, has evolved from a secluded, two-course resort town into a family golfing Mecca with 49 public and ten private links...
...enough evenings in the month now to attend all the theater premieres, art exhibitions, poetry readings, film previews and cultural debates taking place in the Soviet capital. Time has to be set aside for watching trend-setting "musical- information shows" such as View or the monthly video digest Before and After Midnight, or for perusing the thick monthlies like Novy Mir and Znamya, which Soviets affectionately call the "fat journals." If the short-lived liberalization that followed the death of Joseph Stalin in 1953 was known as "the thaw," the cultural revolution set in motion by Mikhail Gorbachev has proved...
...insufferably) as a middle-aged widower in NBC's Empty Nest. Meanwhile, Kate Jackson reprises Diane Keaton's role as a Manhattan yuppie trying to juggle a baby and a high- pressure corporate job in NBC's Baby Boom. The pilot episode plays too much like a Reader's Digest version of the movie (both written by Charles Shyer and Nancy Meyers). But this satire of motherhood in the fast lane can be clever: Mom tells little Elizabeth over the phone, "I'll be home in half a Sesame Street." The Big Band music and Woody Allen-like intertitles give...