Word: digestism
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Dates: during 1960-1969
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...installed both on the bestseller lists. This one takes his flock past the same datelines-Moscow, Papeete, Lambarene, Brasilia-that the Paar family, trailing minions, visited over the past few years. The writing has the flickering quality of home movies, for which John Reddy, the Reader's Digest staff writer and Paar pal who polishes the maestro's prose, must be held accountable. Paar himself is blameless...
...pick up the tab.) The newspapers run the story; gifts start arriving in the mail. In the old days, it was a case of Wheaties or a carton of Life Savers. Nowadays there are certificates, medals, highball glasses, ashtrays, barometers. The earth-shaking event is duly recorded by Golf Digest, which gives away clothes and golfing trips to the winners of its annual Hole-in-One Sweepstakes. Last summer Harrah's Club at Lake Tahoe, Nev., ran its own hole-in-one contest, and the winner had his choice of three prizes: a Rolls-Royce, a Ferrari...
Millions of Frenchmen are growing old with him--"Look," they say, "he seems tired tonight," or conversely, "Charlie's in good form." Entirely unlike the Big Brother of George Orwell's 1984 he resembles an elderly uncle, "someone you would like for your grandfather," as the Readers Digest once...
...will be on leave this Spring, said that he might go to London to receive the medal, which is usually awarded for work in theoretical astrophysics. He suggested that the Royal Society had honored him for work that he has gone beyond because "these things take time to digest...
Reader's Digest (1,100 ad pages): $57,918,449-down...