Word: digitales
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Now he fixes you with his famous pay-attention-here stare and furrows his Salman Rushdie eyebrows: "We believe the next great era is for the personal computer to be the digital hub of all these devices."
Here's how it works. Take digital cameras, which sold even better than retailers expected in 2001, despite the recession. "The problem is," says Jobs, "the minute you plug them into your computer, you fall off a cliff. It's just a complete mess on the computer. We decided that...
If the new iMac functions as well as it's supposed to, it will simplify your digital life like no other machine can. You can buy a PC with a flat-panel display and a built-in DVD burner for around $1,800, the same as the equivalent iMac. But...
For instance, iPhoto, a program for handling those digital pictures, is superior to anything else out there for the amateur. How? When you connect your camera to the iMac, archiving pictures happens automatically--the pictures are uploaded and organized by "roll" and archived together as thumbnail images laid out on...
The original iMac did bring converts into the Apple tent. Besides, if all goes according to plan, merely by surviving Apple could grow into other areas. Jobs believes the shake-out in the computer industry will result in Apple's being one of four computer makers left standing. The other...