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...corporations are spending big money to woo Spanish speakers in their native tongue on radio, television and in print. Traditional English-language advertising agencies and a flock of bright, lively Hispanic firms are rushing to grab a piece of the business. Says Andres Sullivan, creative director of Mendoza, Dillon y Asociados, an eight-year-old Hispanic ad agency based in Newport Beach, Calif.: "People are realizing there's a major business opportunity out there...

Author: /time Magazine | Title: Madison Avenue's Big Latin Beat | 7/20/1987 | See Source »

Much Hispanic advertising is created by Spanish-language specialty firms. Mendoza, Dillon, whose clients include Miller Brewing and Johnson & Johnson, last year had about $35 million in billings, nearly double its 1982 total. Manhattan's Conill Advertising, which creates Hispanic campaigns for McDonald's and Campbell's Soup, took in $26 million in 1986, up 18% from the previous year...

Author: /time Magazine | Title: Madison Avenue's Big Latin Beat | 7/20/1987 | See Source »

...such a system, the winning party's leader becomes Prime Minister and thus almost always commands a majority in Parliament to support his programs. Recently a five-year-old citizens' group called the Committee on the Constitutional System, headed by Washington Lawyer Lloyd Cutler, former Treasury Secretary C. Douglas Dillon and Republican Senator Nancy Kassebaum of Kansas, has been pressing for revisions in that spirit. "In the parliamentary systems of Western Europe and Japan . . . the Prime Minister's success rate is very close to 100%," says Cutler, former counsel to President Carter. "The American system today is only four-fifths...

Author: /time Magazine | Title: LAW Is It Broke? Should We Fix It? | 7/6/1987 | See Source »

Many received calls, but only one answered. U.S. Attorney Rudolph Giuliani turned down the job. So did Nicholas Brady, chief executive of the Dillon, Read brokerage house. It began to seem as if the chairmanship of the Securities and Exchange Commission would go begging until David Sturtevant Ruder, 58, a Northwestern University law professor, ended a six-month White House search by accepting the $82,500-a-year position last week. Ruder has taught courses in SEC law and written extensively on securities, but some skeptics in Congress wonder if he is the "tough cop" needed to continue the crackdown...

Author: /time Magazine | Title: REGULATION: Rookie on Wall Street's Beat | 6/29/1987 | See Source »

George Henderson (John Lithgow), his wife Nancy (Melinda Dillon) and the kids, Sarah and Ernie, are out on a camping trip when -- Sasquatch! -- their car hits a large furry creature. Sure enough, it's Bigfoot, the legendary man- beast. And sure enough, Harry, as George dubs him, is one more cuddly pal from the Spielberg Toy Factory. He smiles and mewls winsomely, presents Sarah with a bouquet, and sleeps in the Hendersons' living room with Ernie, a teddy bear and the family dog. As Harry might say, Uggghhh! Director and Co-Author William Dear, who helmed a funny segment...

Author: /time Magazine | Title: Cinema: Rushes: Jun. 15, 1987 | 6/15/1987 | See Source »

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