Word: discounter
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Kohl's, on the other hand, is trying to soften its linoleum-floored, no-frills, discount image. Its new stores--and the 40 old ones on track to be remodeled--have a decidedly more feminine look. The merchandise is less cluttered and more invitingly displayed, some of it on mannequins, fixtures not previously seen in Kohl's. Fitting rooms are larger and more comfortable too. "Both chains have made a tremendous effort to freshen up their stores and their image," says Amanda Nicholson, assistant professor of retail management at Syracuse University's Whitman School of Management. "They've relaunched their...
Meanwhile, Kohl's, a chain known for selling brand-name merchandise at discount prices, is adapting Penney's successful, exclusive-label strategy--that is, getting well-known designers or brands to create products that will be available in its stores only. It already has partnerships with Estée Lauder, which has created other exclusive brands for the retailer; Ralph Lauren (Chaps); skateboarder Tony Hawk; and Cuban-American model and actress Daisy Fuentes. Next up in early 2007: a blockbuster partnership with designer Vera Wang and an exclusive housewares partnership with the Food Network. Says Kohl's president, Mansell...
AARP is also energizing its highly profitable royalty business, AARP Services Inc. It's a separate for-profit entity that arranges licensing and endorsement deals, renting the AARP name (and discount) on everything from rental cars to medication. AARP Services also provides health insurance with partner United Healthcare. Novelli says AARP Services is "the fuel that runs the jet engine...
...those days, immortals like the Gershwins and Cole Porter and Rodgers and Hart built shows around the top performers. Star turns are just what Broadway used to thrive on and now shrivels from; yet, glory be, here's one. You may discount the rumors that the Tony committee isn't going to bother nominating four other women for the Best Actress in a Musical award because Ebersole already has an unbreakable lock on it. But, no question, she's totally terrif: funny, sexy, domineering, pitiable, lending her formidable, witty soprano voice to two disparate roles she was born to play...
Broken stiletto heel while strutting down Broadway? Cat fights at the designer discount outlet? Harvard alumna Claire S. Sulmers ’03 has been through it all and lived to tell about it in her blog “The Fashion Bomb,” accessible through her personal website, clairesulmers.com...