Word: discounting
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Being stationed in the gulf doesn't mean you can't send Valentine's Day flowers back home. Several hundred servicemen have placed orders with Calyx & Corolla, an innovative mail-order flower company in San Francisco. The troops get a 20% Valentine's discount...
Less than an hour after the government reported the January rise in unemployment last Friday, interest rates began to fall. First the Federal Reserve Board chopped the discount rate it charges to member banks by half a percentage point, to 6%. Voila! Major commercial banks took the cue immediately, slashing the prime lending rate half a point, to 9%. As a result, consumers can expect to pay a little less for car loans, mortgages and other bank credit, which could help boost the economy out of the recession...
...interested, at least for now, in affecting, down-to-earth movies with characters who have more than one dimension. Big names are no longer a guarantee of a film's success, a development that prompts studio executives to gripe privately that certain stars are overdue for a deep discount, most notably Robert Redford, Paul Newman, Sean Connery, Bill Murray, Warren Beatty, Richard Dreyfuss and Nick Nolte. Each commands $3 million to $7 million a movie, but they are simply not attracting enough theatergoers to justify those salaries...
...spot behind Nike and Reebok, is winding up with a disappointing season. Last December a Marquette University basketball player tumbled to the ground when one of his L.A. Gear high-tops collapsed. Michael Jackson's L.A. Gear line flopped; many pairs were sold at a hefty discount. Last week the company projected that it would lose as much as $6 million in the fourth quarter. For all of 1990, it expects profits of $33 million on revenues of $900 million...
...arguments for war comes down to this: cause suffering now to save suffering later. As Walzer says, 'There are times when, if we are to preserve any decency at all, we must be prepared to count (and discount) human bodies...