Word: discounts
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Dates: during 1950-1959
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...Moritz, did Cresta-type sledding get worldwide recognition as part ot the games. But year after year the international brigade returns. There are always a few novices anxious to earn the red-and-white badge which signifies that they have conquered Cresta and entitles them to a 20% discount at the Kulm Hotel bar. Lately, the Cresta roster has been larded with the names of such middle-class sportsmen as Bibbia, come to compete with nobility in the Alps. Last week, among Grocer Bibbia's fellow sleighriders were such visitors as the Marquis de la Falaise and Liechtenstein...
Readers who tried to buy Look and LIFE in many cities last week found that the magazines had sold out shortly after reaching newsstands. Chief reason: both magazines carried a two-page Swift & Co. ad containing twelve coupons, each of which was good for a 10? or 15? discount on Swift meat products ranging from dog food to frankfurters. Grocers, tipped off by Swift's six-page advance ads in trade magazines, bustled to buy LIFE and Look. They figured that they could turn a Swift profit, since the coupons alone in each 15? Look and 20? LIFE were...
Voluntary Curbs. Some Southern states, irked by Government sales of cotton to Japan at 25% discount, pushed for restrictive state laws to check Japanese imports. The Tariff Commission urged presidential approval of a 100% hike in velveteen tariffs, the highest in 27 years; it began studying higher tariffs on Japanese gingham imports, now 48% of U.S. production...
...seeds of a new French revolution were being sown last week in a small shop near the Arc de Triomphe. There, crowds of customers were enthusiastically shopping in France's first discount house, with prices of refrigerators, toasters and all other goods cut a flat 20% under prices fixed by manufacturers and retailers. In two or three days, the yellow-fronted shop did as much business as others in the neighborhood handled in a year...
...American Plague." Gattegno, who owned a small camera shop, was made of more imaginative stuff. Visiting Manhattan in 1954, he was amazed by midtown discount houses. "It struck me that France was living in the past," said he, and he sailed home to try the discounters' methods in his own sleepy shop...