Word: disneying
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...Bush supporters, a cinematic teach-in for the undecided and a potential factor in the '04 presidential race--Moore may well be asking, "Is this all a dream?" For starters, is this the same film that not long ago was an orphan? In May a controversy-averse Walt Disney Co. ordered its subsidiary Miramax Films to dump the movie. But just weeks later Fahrenheit 9/11 copped the Palme d'Or (first place) at the Cannes Film Festival and eventually found other distributors, an indie coalition of the willing. By that time, the picture's incendiary charges and Moore's reputation...
...Neopia food shop, for instance, Uh Oh Oreo cookies, Nestle SweeTarts and Laffy Taffy candy (along with unprocessed foods) have occasionally been available to buy with Neopoints to feed virtual pets. Kids can also win points by watching cereal ads or movie trailers in the Disney theater. And they can fatten their Neopoints accounts by participating in marketing surveys. Universal Pictures recently ran a survey on the site to assess and build awareness of a forthcoming kids' movie, Two Brothers. Another pitch on the Neopets home page: click through to a website called Dealtime.com and compare such consumer electronics...
...business, says Dohring. Neopia now exists in nine languages, including Chinese (Dutch is next). The company is growing with a line of merchandise, including stuffed animals, toys and a trading-card game. Fueling that growth is Dohring's advertising pitch, which has attracted some major, if reticent, clients. Disney, General Mills and Universal Pictures, contacted by TIME to discuss their business with Neopets, declined to comment. Asked about McDonald's association with the site, Kathy Pyle, the fast-food company's director of kids' marketing, said, "McDonald's wants to be integrated into the online experience. We have been doing...
...Disney's new animated movie, Chicken Little, picks up where the classic children's tale leaves off. CHICKEN LITTLE, who was struck by an errant acorn, has discovered that his crusade to tell the king "the sky is falling" was wrongheaded. The movie chronicles the exploits of the now infamous Little, hounded by the media, as he tries to redeem himself. Scrubs' Zach Braff voices the main character--the cast also includes Joan Cusack, Garry Marshall, Amy Sedaris and Steve Zahn--and says the recording sessions have been "so hilarious. We've been ad-libbing and improvising together." That bodes...
...INDICATORS Mickey Sends Out His CV Crippled theme park operator Euro Disney agreed to a deal with its principal lenders to restructure its €2.4 billion debt. The agreement needs approval from the firm's remaining creditors before the end of July to avoid default...