Word: disneyland
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Which helps explain why corporations from IBM to General Motors are falling over themselves to do deals with the Web auction giant. Disney auctioned off the "D" from the original Disneyland sign. Technology titan Sun Microsystems sold server hardware on the site with million-dollar starting prices. Yet despite such big-league partnerships, it's still the little guy that counts. Unlike your local mall, eBay would not survive for a second without mom and pop operations. Its entire success is predicated on extreme diversity. And you can forget about the pernicious influence of Madison Avenue. In this hypermodern arena...
...that exuberant era between victory in World War II and defeat in Vietnam, between the bland complacency of the Eisenhower years and the twitchy paranoia of Nixon's divided nation. It was a time of prosperity and materialism that embraced such pop-cultural Meccas as Las Vegas and Disneyland, and engendered a cornucopia of brand-name goods and futuristic gadgets. The widespread use of plastics created sleek, brightly colored designs for even the most banal household items - from can-openers and telephones to stereos and TVs - while supermarkets, outsized billboards and suburban strip malls came to dominate the U.S. landscape...
...motions that have been created for each new parapara song. Nightspots like Tokyo's hugely popular Twinstar distribute their own how-to parapara videos. Elementary school kids perform the moves at school events and, the ultimate Japanese pop-culture imprimatur, even the strolling Minnie and Goofy at Tokyo Disneyland are parapara-ing: a special dance has been created for the Mickey Mouse March...
...Unlike Disneyland Paris and EPCOT Center in Florida, DCA is a relatively intimate park--an easy day's saunter, especially with the Fastpass that allows customers to book their favorite rides early. But this doesn't mean that the park came cheap. On a recent Sunday, Disney CEO Michael Eisner directed a visitor's gaze up to the park's central icon: Grizzly Peak, a concrete mountain in the shape of a roaring bear. When the visitor noted that the bear probably cost more than the entire Disneyland park in 1955, Eisner replied, "The nose cost more...
...that, when the lights go down, moves up and forward to put you inside a curved IMAX screen. The effect is of flying in a magic-carpet hang glider, gazing down at rivers, farms, skiers, hot-air balloonists, the coast and the desert, San Francisco Bay and, of course, Disneyland. As you pass over an orange grove, the scent of the fruit tickles your nostrils. You fly over a golf course and--whack!--a ball sails toward and past you. In this vertiginous, multisensory California tour, state of the art meets the art of the state. It's a trip...