Word: dj
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...catchy song, but don’t be fooled by the bouncy rhythms—Ed O.G. can still wrangle rhymes and create rap that’s real. His lyrics evade mainstream hip-hop’s party mentality, dealing with self-image and everyday decisions. In the DJ Premier-produced “Sayin’ Somethin’,” Ed O.G. raps: “If the opportunity presents itself / I might just have to go and reinvent myself.” It seems he already has. Friday, August...
PAWS ACROSS AMERICA. Every hipster’s favorite laptop punks—the Tigerbeat 6 crew—leave their footprints on Cambridge with performances by Kid 606, Dwayne Sodahberk and DJ /rupture, a.k.a. Jace Clayton ’97. Expect rousing, hyperdistorted mashups of Missy and jump-up jungle from the Kid, but be sure to check out /rupture on the decks—he creates narratives that subvert expectations and shatter synapses, throwing down everyone from Edgard Varese to the Clipse. And of course, the latest in bad man riddims from Kingston. Saturday, August...
...Coca-Cola's marketing team in Spain and ad agency McCann-Erickson cooked up a spot featuring a subway car of commuters who, with a sip of Coke, are possessed by an irrepressible beat. The soundtrack is Chihuahua, a 1950s song remixed for the spot by Swiss musician DJ Bobo. Soon after the ad hit the air, and to the Coke team's surprise, "people were on talk shows saying, 'What does this mean?'," Orkina says. Coca-Cola moved fast to capitalize on the buzz. Teaming with record label BMG, which had found DJ Bobo, it slapped a Coke logo...
...flung artists who have answered Perry's call aren't locked into one sound; if they reflect anything, it is his pioneering studio techniques, which have seeped almost unnoticed into many areas of popular music: Macy Gray's stoned soul bumps up against Perry's scattershot sounds; British electro-DJ samplers Coldcut go head-to-head with him in an "audiovisual clash"; Chicago minimalists Tortoise let the man loose on their mixing desk; and Skin, late of Skunk Anansie, heads an all-star rendition of early songs that Bob Marley cut with Scratch - a bit of a surprise, since Perry...
Once inside the club, Martin and Pereira headed immediately for the main dance floor. It was still early, and they were some of the first ones dancing. As the DJ spun gay anthems—house remixes of diva pop songs—the dance floor filled up, and smoke machines hissed smoke through the room. Energized by the music, Martin and Pereira showed that they were some of the most enthusiastic dancers at the club...