Word: djs
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...Craze, a.k.a. Aristh Delgado, is onstage at the 2000 DMC/Technics World DJ Championships in the Millennium Dome in London, and he's playing the crowd like a video game. Craze, 23, won the world championships in 1998 in Paris; he won again in 1999 in New York City. Most DJs just spin and scratch, maybe toss in a few behind-the-back tricks. When Craze spins, it's art--he twists notes in the air the way Jackson Pollock used to drip paint on a canvas. Now, at the London contest, he's adding something else that's fresh...
...recorded--stand beside the likes of Philip Roth and Cassandra Wilson on a list of America's best artists? Well, 75 years ago, many critics thought jazz wasn't an art; 50 years ago, they derided rock; 25 years ago, they went after rap. In the '70s and '80s, DJs such as Kool Herc and Grand Wizard Theodore helped established DJing as an integral part of hip-hop culture. Craze is taking the genre further. People dance to DJs, but "turntablists" like Craze they stand and listen to, they study, they admire as they might a jazz soloist. Craze...
...Square Garden with a camera crew, scouting the most enthusiastic Knicks fans in the crowd to display on the JumboTron. Away from the Garden, it's Carluccio, 32, who's the enthusiast. For the past 15 years, he has devoted himself to understanding and publicizing the art of scratch DJs, or turntablists, those men and women who make music through frenzied, seemingly chaotic scratches on vinyl. He has directed a documentary series called Battle Sounds that appeared in the 1997 Whitney Biennial, showing the sophisticated techniques behind the music; has organized concerts all over the world; and has written serious...
...drag"--a slow scratch that creates a low pitch--"but no one knew how to replicate them precisely." With the help of industrial designer Ethan Imboden, Carluccio created TTM version 1.1, a pamphlet-size guide (available free at www.battlesounds.com that explains the system in simple terms. Now aspiring DJs can actually see the music, making it easier to learn, and top artists can publish and copyright their compositions. "Putting it on paper doesn't necessarily make the music any better," says Carluccio, "but it helps get more people exposed to it, and that elevates the level...
...means that mobile telephony isn't changing the world, or that there are not great companies out there dreaming of applications that will appeal to everyone--even mobile-challenged Americans. Still, the next time you get sold the wonders of the mobile revolution, remember this: outside of a few DJs and the ecstasy dealers, nobody's yet built an industry on the habits of London clubbers...