Word: dogs
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Americans have fallen in love with their dogs. We have dog walkers, dog groomers, dog parks and dog-friendly hotels. We buy organic dog food, put our pets on puppy Prozac and dress them up in costumes for Halloween. In the last 15 years, the amount of money spent on pets in the U.S. jumped from $17 billion to $43 billion. The role of dogs has changed, and journalist Michael Schaffer decided to find out why. Schaffer talks to TIME about his new book, One Nation Under Dog, and what he has discovered about our sudden need to treat...
...interested in the topic? Well, I got a dog. When my wife and I adopted him we vowed never to dress him in outfits or treat him like our child. But our dog turned out to have separation anxiety. He had come from a shelter and was very nervous and when we left the house. He'd bark all the time and our neighbors hated it. So we went to the vet and he said, "Oh yeah, he has separation anxiety. There's a pill for that." My family thought this was the most incredible thing. Some of them have...
...world of pets. For example, pet food has changed in a lot of the same ways that human food has changed - towards healthy, organic stuff - and pet-training has become as common as sending your kid to driver's ed. There are these huge philosophical battles over whether dog-training should be done in an authoritarian way or a soft rewarding-good-behavior sort of way that mirrors the culture wars in politics. (See pictures of Presidential First Dogs...
...tight-knit neighborhoods. This is why single people or childless couples might want to get a pet. There's just a lot more of those folks right now and they have the wherewithal financially to do so. In turn they've sort of spurred a whole industry of dog walkers and pet sitters because if you don't have a homemaker who is home with the dog all day, you need help caring for your dog. (See more at PeoplePets.com...
Have our lifestyles changed our dogs' lifestyles? The fact that our time away from home over the last generation has increased so much definitely changes things. There has been this incredible creativity in designing chew toys for dogs. They have these elaborate toys with hidden treats inside of them, and the dog has to figure out how to reach them. It's like a Baby Einstein toy but for a dog. The goal is not just to get the dog to chew on something, but to occupy its physical and mental energy during your very long absence...