Word: dollarize
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Dates: during 2000-2009
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Faust will now have to decide how much progress can be made on the University’s multi-billion-dollar capital campaign before the appointment of someone for the permanent position...
Though administrators have yet to establish a dollar figure goal for the proposed campaign, they expect it to exceed the last capital drive, which raised $2.6 billion when it ended in 1999. A similar seven-year campaign launched this year would raise close to $4.4 billion, assuming a higher-education inflation rate of 3.5 percent...
...traditional standards of big-league presidential politics, the bundlers' individual efforts may look like pocket change. Nicholas has raised $1,276 for Obama by inviting people to give according to their height--10 bucks a foot, then a dollar an inch. His friends have forwarded his e-mails to their friends, which explains why half the 14 people who have given through his site are people Nicholas has never met. Many are giving more than he asked for--either that, or his donors are 7 1/2 ft. tall. Stanton has raised $744 from 18 people by tying her fund raising...
...point of viral fund raising isn't just to drive up dollar totals. Campaigns are hoping that the personal approach will yield donors who feel more personally connected to a candidate--and who can later be converted into door knockers and phone bankers. And while big donors often contribute up front the maximum $4,600 allowed under the law ($2,300 apiece for the primary and general elections), smaller contributors can be tapped again, creating an ongoing relationship. "You can't look at it as a moment in time," Obama campaign manager David Plouffe says of the modest donations...
That's one reason why Obama is appearing at dozens of low-dollar campaign events around the country, such as a $25-a-head rally in Minneapolis on June 29, which has sold 3,000 tickets. He has held an online raffle in which those who gave at least $5 could win a chance to be part of a dinner for five with Obama. Other candidates are now beginning to focus more on small donors and new ways of reaching them. Clinton made her first foray into viral fund raising a few weeks ago with the launch of Club...