Word: dollars
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Dates: during 1940-1949
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...Calculated at twelve rubles to the dollar, the diplomatic rate of exchange, which more closely reflects the purchasing power than the official rate of five to the dollar...
Last week the masculine stare of the Senate's Mead Committee fastened on a list of the haul. The committee had nothing against women, as such. It just wanted to know how much taxpayers' money shipbuilders had lavished on honorarious baubles. The million-dollar tally sheet, 130 pages long, did not tell who paid the bill. But the faces that launched 5,500 ships were a gold mine for gossipers...
...Ladies' Home Journal has long insisted that advertisers should "never underestimate the power of a woman." Last week the slogan's effectiveness was unchallengeable: in the jumbo-sized (264 pages) October issue, 334 advertisers spent $2,146,746 to plug their products-an alltime dollar-volume record for a single issue of a magazine. (Last June the Journal jacked its price from 15? to 25? without checking its circulation fever, now boasts a new high of 4,600,000 readers...
...rubles a month, while his colleague in a city parish averages from 10,000 to 12,000 rubles a month, and bishops rate as high as 25,000 to 40,000 rubles per month. With the official exchange rate of 12 rubles to a dollar, such salaries look pretty tempting even to prosperous Americans. . . . What these figures mean in Russia may be gauged by comparison with the average earnings of unskilled workers, which in one factory were given as 480 rubles per month; of skilled workers, 900 to 1,100 rubles per month; of engineers...
...Ultra Violet campaign is the costliest that Revlon has ever launched, may swell the company's 1946 advertising bil to over $3 million. What Revlon expects in return, like all other figures in the industry, is a closely guarded secret. But largely on the sale of dollar lipsticks and 60? nail polishes which cost the makers about 10? to manufacture, Revlon this year will gross "well into the eight-figure bracket...